Published on April 15th, 2017 |
How to Optimize Your WordPress Landing Page to Generate More Sales?
Sometimes it seems like the majority of digital marketing strategies end at the point where people come to visit your page. Still, you need to keep in mind that the most of these visitors will not actually make a purchase. According to some researches, the numbers go from 0.5 percent to 15 percent while the median value is usually somewhere between 2-5 percent conversion rate. Therefore, your focus needs to be in converting visitors to paying customers.
Of course, the larger the audience, the larger the potential customer pool, but in order to get the most out of this, you need to actually find a way to generate more sales. This, however, begins with your WordPress landing page. Here are some ideas on how to optimize it in order to get more sales.
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