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The Importance Of Data In Improving Your Local SEO

The Importance Of Data In Improving Your Local SEO

Miscellaneous

Published on March 24th, 2017 |
by Guest

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The Importance Of Data In Improving Your Local SEO

Do you know that there are over 1 billion websites on the Internet today? According to Internet Live Stats, the World Wide Web hit the 1 billion mark in March 2016. It’s safe to assume that there is more than a trillion webpages since the first website was created in 1991. These figures, which are continuously climbing, make the work of SEO experts more challenging. How can they place their websites on top of results pages? How can they reach out to their target audience given the sheer number of other webpages? One solution is by focusing on local SEO.

Local SEO and your business

Photo courtesy of Unsplash via Pexels

Local SEO “allows local businesses to promote their services to local customers at exactly the time they’re looking for your type of business.” An NYC-based mother needing plumbing services wouldn’t want information about a company in Calcutta, India. Local S..

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How does Content Marketing help in Business?

How does Content Marketing help in Business?

Internet

Published on March 23rd, 2017 |
by Guest

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How does Content Marketing help in Business?

The expression “Content is king” has produced a ton of buzz among online advertisers. While there are extraordinary verbal confrontations to be had over the precision of that expression, the fact of the matter is that substance is somewhat unique in relation to different zones of promoting like online networking and SEO, in that a considerable lot of them are truly around as a result of substance.

What is Content Marketing?
The CONTENT MARKETING implies making and sharing significant free substance to draw in and change over prospects into clients, and clients into perpetual purchasers.

The sort of substance you share is firmly identified with what you offer; at the end of the day, you’re teaching individuals so they know, as, and trust you enough to work with you.

Rather than pitching your items or administrations, you are giving really important and valuable substance to your pros..

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25 Tips to Build Your Business Through Offline Marketing

25 Tips to Build Your Business Through Offline Marketing

Miscellaneous

Published on March 20th, 2017 |
by Guest

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25 Tips to Build Your Business Through Offline Marketing

With the rise in popularity of online marketing, many effective offline marketing methods are easily forgotten when marketing campaigns are planned. Most believe that digital marketing is the only way to get results. While this may be true for specific industries, some of the most proven marketing ideas happen offline.

Whether your goal is branding, bringing in more foot traffic, generating prospects or closing sales, offline marketing activities can effectively supplement or even replace online efforts. With this slideshow from Downtown Decorations, you can find 25 tips to build your business through offline marketing. You can view the slideshow below.

Offline Marketing Tips For Your Business created by Downtown Decorations

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Tags: build, business, marketing, offline, tips

About the Author

Guest Contribution of guest aut..

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Peculiar Way to Advertise Fonts via Typography-Perception & Persuasion

Peculiar Way to Advertise Fonts via Typography-Perception & Persuasion

Internet

Published on March 20th, 2017 |
by Guest

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Peculiar Way to Advertise Fonts via Typography-Perception & Persuasion

If you’re a web designer, you must be well equipped with the fact that typography is not only about putting the text in your web content but it goes hand-in-hand with your web design.

In the recent times, typography has been recognized in a broader spectrum and so, the importance of typography has been widely recognized in content marketing!

If you’re looking forward to the success of a marketing campaign, trust me, the typography of your web design, promo posts, and ad copies must be paid extra focus to.

Why? Because advertising and marketing are all about playing tricks with the eyes and mind of the audience. And typography does that for you!

Typography is something that can influence the user experience (UX) of your audience. The better UX you provide to your visitors, the better results you can achieve!

In the behemoth digital market of today, you have..

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Here’s how you should approach A/B testing for marketing

Here’s how you should approach A/B testing for marketing

Internet

Published on March 19th, 2017 |
by Guest

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Here’s how you should approach A/B testing for marketing

The most effective way to optimize your marketing campaign is to test and experiment. It allows you to reverse engineer an optimized and effective campaign from the results you get.

A/B testing is now a commonly used way to test out variables, especially for email marketing. It can help you get even the seemingly small details such as length of the subject line, right which could, in turn, have a great impact on your results.

Here are some rules or best practices to keep in mind when split testing your campaigns:

Kick off with a hypothesis

A hypothesis is nothing but the ultimate objective of the test; What it does is, it gives a direction to your A/B testing process.

Simply put, it is nothing but a statement that you are aiming to prove or disprove using the split testing process. Pen down the hypothesis – as basic as this may seem, it will give a sense of clarity an..

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Content Marketing Trends to Watch Out for in 2017 [Infographic]

Content Marketing Trends to Watch Out for in 2017 [Infographic]

Internet

Published on March 19th, 2017 |
by Guest

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Content Marketing Trends to Watch Out for in 2017 [Infographic]

The first quarter of 2017 is nearing its end and yet the impact of content marketing in today’s business landscape has remained undisputed. With the ever-changing dynamics of digital marketing, content marketing is one of its arsenals that has been through a lot of ups and downs in the past recent years.

But despite the challenges, this tactic has proven itself worthy enough to be deemed as one of the most indispensable tactics that a company must be serious with if it wants to improve its SEO performance and establish a stronger connection with its audience.

In fact, the 2016 report from HubSpot has revealed that over 60% of marketers say blog content creation is their top inbound marketing priority nowadays. And those companies that publish blog more than 11 times per month had almost 3x more traffic than those that post 0-1 blogs per month.

But more than its imp..

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7 Trends That Will Shape The Future Of Mobile Advertising And App Marketing

7 Trends That Will Shape The Future Of Mobile Advertising And App Marketing

Apps

Published on March 18th, 2017 |
by Guest

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7 Trends That Will Shape The Future Of Mobile Advertising And App Marketing

In the past few years, the mobile market has undergone tremendous evolution. The number of smartphones has been continuously increasing in double-digit figures each passing day. Without any second thought, we can say that India has been no exception in this evolution of smartphone. Mobile application development companies have successfully monetized smartphones to enhance their profit graph. The best part about mobile application industry is that it is nowhere near slowing down.

As a matter of fact, the smartphones have become the core component of modern consumer’s life. We all know that mobile devices has opened up a huge potential target market for all types of businesses. Smartphones have given a wide opportunity to both small and big businesses for marketing and advertising. With the help of smartphones, you can easily boost the revenues which mobile ind..

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SEO: Why Your Business Needs it NOW? [Infographic]

SEO: Why Your Business Needs it NOW? [Infographic]

Internet

Published on March 18th, 2017 |
by Guest

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SEO: Why Your Business Needs it NOW? [Infographic]

As the traditional methods marketing and sales are rapidly losing their effectiveness, the need to adapt to new approaches is also becoming more imperative these days. Since the advent of new digital medium like websites, social media, search engine, and smartphones, the competition in many business sectors have become more stringent, all because even the small players have now the capacity to address challenges and grab opportunities with better accuracy and efficiency.

Having said that, it has since become an S.O.P for modern organizations to use these new channels to remain competitive in the business landscape we have at present. And on the forefront of these digital tactics that no business can’t afford not to take advantage with is the Search Engine Optimization or SEO, which is known to be the most effective driver for organic traffic ever since.

Search Engine Land define..

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How to Do an Effective Competition Research

How to Do an Effective Competition Research

Internet

Published on March 18th, 2017 |
by Guest

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How to Do an Effective Competition Research

How to find the best niche? That is the most asked question with the newcomers in the affiliate marketing. Finding the best niche can be a time-consuming task, and the competition is huge. The main thing in finding the ideal niche is to research your competition. Many others are doing the same job as you. Your job is to research your competition and find the ideal niche that will allow you to stand apart from your competition. Effective competition research is the vital part of becoming a successful affiliate marketer.

1. Getting started
When you are researching the market, competition is a good thing. It means that there is money involved in that particular market. But when you are optimizing your site for the search engines, it’s another thing. You have the option of analyzing the competition so that you can decide if the particular keyword is worth the effort. Analyzing the competiti..

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